Tuesday, March 08, 2005

Saving CBS News

Yesterday Jack Shafer at Slate offered a number of excellent ideas for how CBS News can recapture some of its long lost market share post-Dan Rather. Shafer even suggested "...going retro and including a video columnist."

At the end of his piece, Shafer solicits "incendiary network news ideas". Okay Jack, on the "retro" theme, how's this:

CBS News announces that they are returning to "straight" journalism. Their focus will be to report the news objectively. CBS will stop insulting viewers' intelligence by "interpreting" the news, and eschew the propagandistic abomination called "advocacy journalism" altogether. Imagine a big three nightly network broadcast that isn't approved by the DNC.

Oh yeah, and make Dan Rather finally admit that President Bush was re-elected.